SAVE - Future of Brand Safety | MMA Global


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Watch the 5-session Brand Safety and Suitability Strategy Webinar series
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Join the Brand Safety Certification Program
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Create your own Brand Safety Strategy
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Learn How to Become a Brand Safe Marketer
Mission Statement: 
With the increased complexity of protecting a brand’s image and reputation from the rise in threats from fake news, inappropriate content, marketing tech, the digital supply chain, ad fraud and more, SAVE is here to help.
  • American Eagle Outfitters, Inc.
  • American Express
  • AT&T
  • Bank Of America
  • Beam Suntory
  • CVS Pharmacy, Inc. (CVS Health)
  • Ford Motor Co
  • General Motors Corp
  • JP Morgan Chase Bank
  • Mastercard
  • Molson Coors Brewing Company
  • Procter & Gamble
  • RetailMeNot
  • Samsung
  • Target Brands, Inc.
  • The Coca-Cola Company
  • Unilever
  • Walmart Inc.
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Academic Advisor
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SAVE Leadership
Advisory Board Description: 
The creation of SAVE aligns squarely with the MMA’s marketer-first mission with a focus on solving the biggest marketing problems brands face in this era of dramatic changes in consumer behavior, technology innovations and marketplace disruptions.
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SAVE Member Participants

Brand Safety Certification Program

MMA and Brand Safety Institute have partnered to increase the digital advertising industry’s expertise in the rapidly changing field of brand safety through research, education, and certification. Join one of our programs and receive:

  • Individual certification in brand safety – become recognized as Brand Safety Officer. Use promo code MMBrandSafety for a 25% discount on this certification
  • Corporate recognition as leaders in brand safety and having a Brand Safe Workforce. Contact MMA for a 25% discount on the corporate certification program the Brand Safety Workforce.
  • Customized industry-leading learning for individuals based on their role.
  • Access to brand safety resources such as policies, processes, templates, etc.

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How You Can Join SAVE

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